Huntingdonshire District Council has launched its Think Local campaign encouraging all to make a difference locally, highlighting the importance of supporting local businesses throughout the recovery of the district’s market towns and high streets.

The Think Local campaign comes after a successful Reopening Huntingdonshire campaign that kicked off in July as businesses, hospitality and leisure facilities could reopen following the relaxation of Government guidance. The Reopening Huntingdonshire campaign supported local businesses in becoming COVID-secure and preparing our high streets to welcome back residents and visitors safely.Think Local logoThink Local logo

Executive Leader of the council, Councillor Ryan Fuller, said: "The last eight months have been hugely challenging for many sectors of our business community, and it is vital that we continue to support them by building on the work we started with the Reopening Huntingdonshire campaign earlier in the year. Our new campaign showcases the positive impact that we can all have by thinking locally, and how we can all help to support strong and vibrant high streets.

"Although Huntingdonshire’s market towns are faring well in the circumstances; lockdown effectively shut our high streets overnight and led to internet shopping growing further, putting our local retailers under even greater pressure. Faced with these enormous challenges we are presented with an opportunity to lead a values-led period of renewal to make our town centres fit for the future and deliver lasting change. A recent poll revealed that only nine per cent of people want life to return to 'normal' after the pandemic is over. People have noticed significant changes during the lockdown, and many have decided that a better way of doing things is possible – and how we use our town centres must be part of this.

Therefore, we are delighted to launch the Think Local campaign to ensure that we can help sustain town centres, from continuing safe reopening to assisting local businesses in diversify to a 'new normal'."

The council will be working closely with local businesses and community group across the district as part of the campaign, designing a range of materials and activities in the run-up to a busy Christmas period, with a focus on local people. Think Local is set to run until January 2021.