15-Nov-2021

Huntingdonshire District Council (HDC) is spreading some festive cheer with the launch of its new 'Best Dressed Christmas Window' competition, with a marketing support bundle up for grabs!

Celebrating the reopening of local high streets, the competition gives local businesses across St Neots, Huntingdon, St Ives, and Ramsey town centres an opportunity to show off their decorative Christmas windows and be in with the chance of winning tailored marketing support in the New Year.

One lucky winner from each of the four towns will be crowned the 'Best Dressed Christmas Window' in their area, as well as receiving expert guidance courtesy of award winning, Cambridge-based digital marketing agency, Sookio.

The UK's high streets have suffered during the pandemic, and HDC is delighted to partner with Sookio to support businesses in making the most of their marketing in 2022. This competition is a real opportunity to show local shops some love, while celebrating the individuality that makes high street shopping so special.

The Chairman of Huntingdonshire District Council, Cllr Mac McGuire said "After an exceptionally challenging period, marketing is more important than ever for our businesses. We are delighted to work with Sookio to offer this unique prize and support our local businesses hone their digital marketing skills"

"Across the district, we have a wealth of innovative, independent businesses and I look forward to seeing their imaginative Christmas creations light up the high street this festive season."

Sookio will look more closely at how the winners are marketing themselves and develop an ambitious but achievable action plan for the next three months.

The Sookio team will also offer a consultancy session and a one-to-one skills session, where the winning business owners can find out all about the latest trends and techniques in digital marketing, as well as how to put them into practice.

As a bonus, all entrants and nominees get to attend a free marketing session in the New Year!

Judging is set to take place in the week commencing 13 December 2021. To enter, contestants should send their contact details, business name, business address, and a photo of their window to welcomeback@huntingdonshire.gov.uk by 12 December 2021.

With such a fantastic prize at stake, there's never been a better time for local businesses to give their shop windows a Christmas makeover!

Find out more about the competition.